How Some Top Websites Fail To Tell Their Stories Well

Posted September 14, 2011, in Apple, Branding, Clock Tower Law Group, Google, How To, Law, Marketing, Microsoft, Random, Startups, Technology, Web Design by Erik J. Heels (permalink: http://www.erikjheels.com/2935.html)

 

Internet marketing is a process, not an event.

I’m redesigning my website again. So I’ve been thinking about how to most effectively tell my story.

Rick Klau recently commented that he was surprised how many startups were unable to succinctly state their value proposition:
It’s amazing to me how many entrepreneurs aren’t able to tell their startup’s… [read full post]

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LawLawLaw 2011-06-29

Posted June 29, 2011, in Baseball, Best Practices, Business, Clients, Clock Tower Law Group, Copyright Law, Domain Names, Google, Internet Law, IP Law, Law, LawLawLaw Newsletter, Marketing, Microsoft, Music, Patent Law, Politics, Privacy, Random, Security, Social Networking, Startups, Technology, Trademark Law, TV, Videos, Weblogs, Worst Practices by Erik J. Heels (permalink: http://www.erikjheels.com/2764.html)

This space unintentionally left blank.

Greetings,

My name is Erik Heels, I am a lawyer, and this is my LawLawLaw newsletter, available at http://www.lawlawlaw.com.

LawLawLaw includes my observations on trends in technology, IP law (trademarks, domain names, and patents), baseball (long story), and rock ‘n’ roll (longer story). Besides IP law, I’m good at spotting trends, connecting people on social networks, fixing things, boiling… [read full post]

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CEO Photo Fails

Posted September 17, 2010, in Apple, Branding, Google, Microsoft, Random, Worst Practices by Erik J. Heels (permalink: http://www.erikjheels.com/2474.html)

Dear Peeps: Please stop using these CEO pics. They are officially overexposed. Kthxbai.

I see the same goofy CEO pics in Google Reader daily. So I reviewed the top 100 brands on Deloitte’s brand list and Interbrand’s top 100 global brands list to come up with this list.

Amazon CEO Jeff Bezos

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TWiL 48 Video: Buzz Kill: 2010-02-19

Posted February 19, 2010, in Google, Internet Law, Law, Marketing, Microsoft, Privacy, Social Networking, Technology, Videos by Erik J. Heels (permalink: http://www.erikjheels.com/2160.html)

This Week In Law

This Week In Law #48, re Google Buzz and more, with:

TWiL video archives and pages:

Related Posts

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Google's Buzz Tweaks Are Lipstick On A Pig, And Why Google 2010 Is Like Microsoft 1998

Posted February 17, 2010, in Google, Internet Law, Law, Marketing, Microsoft, Privacy, Security, Social Networking, Startups, Technology, Worst Practices by Erik J. Heels (permalink: http://www.erikjheels.com/2087.html)

Just because something can be done doesn’t mean it should be done.

February 9, 2010, the day that Google Buzz launched, will go down in history as the date that Google crossed the line from good to evil. But not for the reasons most are citing.

Buzz critics, including yours truly, have focused primarily on… [read full post]

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How To Twittersquat The Top 100 Brands

Posted January 08, 2009, in Apple, Branding, Copyright Law, Domain Names, Erik's Favorites, For Sale, Google, How To, Internet Law, Marketing, Microsoft, Social Networking, Startups, Technology, Trademark Law by Erik J. Heels (permalink: http://www.erikjheels.com/1298.html)

A call for the creation of the Uniform Username Dispute Resolution Policy.

The Problem

Of the top 100 global brands, 93% have had their Twitter usernames taken by somebody else (i.e. Twittersquatted).

Twittersquatting, like cybersquatting, is when somebody registers a company’s trademark (or a famous person’s name) as a Twitter username with the intent of profiting… [read full post]

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LawLawLaw 2008-08-17

Posted August 17, 2008, in About, Air Force, Apple, Baseball, Best Practices, Book Reviews, Business, Clients, Clock Tower Law Group, Copyright Law, Domain Names, Google, How To, Internet Law, IP Law, LawLawLaw Newsletter, Licensing, Marketing, Microsoft, MIT, Music, Open Source, Parody Law, Patent Law, Politics, Privacy, Random, Security, Social Networking, Spam, Technology, Trademark Law, TV, Videos, Weblogs, Worst Practices by Erik J. Heels (permalink: http://www.erikjheels.com/1064.html)

Technology, Law, Baseball, Rock ‘n’ Roll, Etc.

Intro Stuff

The opinions expressed in LawLawLaw do not necessarily reflect the opinions of Clock Tower Law Group, its employees, or the author. Do not taunt happy fun ball.

I lived the life of Dilbert when I was in the Air Force. Once while… [read full post]

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Yahoo! Registers First Favicon Trademark

Posted January 15, 2008, in Apple, Best Practices, Business, Clients, Clock Tower Law Group, Erik's Favorites, Google, How To, Internet Law, IP Law, Linux, Marketing, Microsoft, Milestones, Technology, Trademark Law, Web Design by Erik J. Heels (permalink: http://www.erikjheels.com/987.html)

Clock Tower Law Group filed historic favicon.ico trademark.

You know that little icon that appears next to the URL in your browser? The same little icon that appears in your bookmarks window, on browser tabs, and in web feeds? That little icon, the favicon, can now be registered as a trademark with the USPTO. Yahoo! registered (what I believe to be)… [read full post]

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Erik's Year In Technology 2007

Posted December 31, 2007, in Apple, Clock Tower Law Group, Google, How To, Linux, Microsoft, Music, Open Source, Patent Law, Privacy, Security, Social Networking, Spam, Technology, TV, Verio, Weblogs by Erik J. Heels (permalink: http://www.erikjheels.com/981.html)

Hardware of the year: MacBook. Software of the year: LogMeIn. Service of the year: Google Reader.

  • 5. Multimedia
    • [read full post]
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    How To Backup Your PCs and Macs

    Posted October 01, 2007, in Apple, How To, Microsoft, nothing.but.net, Privacy, Technology by Erik J. Heels (permalink: http://www.erikjheels.com/890.html)

    Small businesses need a plan for backing up and restoring their data.

    By Erik J. Heels

    First published 10/1/2007; Law Practice magazine, “nothing.but.net” column; American Bar Association

    I have lost no data (knock on wood) since October 2002. And in that case, I purchased a 15-year-old Macintosh to restore the one file that I lost. (See Zen And The Art

    [read full post]

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