Author Archives: Erik J. Heels

Beware Of Patent Reform

Posted by , in Erik's Favorites, IP Law, Law, Patent Law, Politics, Random (permalink: http://www.erikjheels.com/4516.html)

Goodbye first-to-invent, hello first-inventor-to-file. As you may recall, so-called “patent reform” law (The Leahy-Smith America Invents Act – or “AIA” for short) was passed on 2011-09-16 (http://en.wikipedia.org/wiki/Leahy-Smith_America_Invents_Act) and has been incrementally taking effect ever since. As such, Friday 2013-03-15 is …

Valentine’s Day Confessions of a Shoe Blogger

Posted by , in About, Best Practices, Business, Erik's Favorites, Heels.Com, How To, Marketing, Milestones, Random, Social Networking, Technology, Web Design, Weblogs (permalink: http://www.erikjheels.com/4508.html)

Long tail is long. From 2007-2008, I cofounded (along with Eric McCoy) the Heels.com women’s shoe store. One of my initial jobs was getting the blog online and writing the initial content. Over five years later, many of the 99 …

New Website and Blog: Local, Social, Mobile, Good Enough

Posted by , in About, Clocktower Law Group, Erik's Favorites, Facebook, Google Plus, How To, IP Law, Law, LinkedIn, Marketing, Milestones, Random, Social Networking, Startups, Technology, Twitter, Web Design, Weblogs (permalink: http://www.erikjheels.com/4452.html)

Don’t let perfect be the enemy of good. A long time ago (actually 2011-01) in a galaxy far far away (actually Boston), I started redesigning my website and blog. Then there was this whole thing with the Death Star. So …