Trademarks For Product And Service Names

Trademarking product and service names.

A company’s products can be protected by trademarks, its services by servicemarks, but it is common to refer to both as trademarks. In general, the less a trademark describes your product or service, the more likely it can be registered. The hardest part is choosing a good trademark. BASS BLENDER would be a bad name – too descriptive. BASS-O-MATIC is a little bit better.

Clock Tower Law Group’s trademark portfolio includes four main categories of trademarks:

  1. company names and nicknames
  2. logos
  3. product names and service names
  4. slogans and taglines

A trademark is just that – a mark of a trade. Something that identifies the source of the products or services being offered. If a trademark is being used to identify the source of a company’s goods/services, then it can be registered with the the United States Patent and Trademark Office (USPTO).

The following are some of the registered company name trademarks for some of Clock Tower Law Group’s clients.

  1. AppFactor
  2. GuWu
  3. VirtuaLUN
  4. ACCESS
  5. GargantuLUN
  6. BRIC
  7. STAC
  8. BZZ
  9. KAYAK.COM
  10. Kayak Network
  11. KayakNetwork.com
  12. Hive Happenings
  13. BzzCampaign
  14. BzzBlast
  15. BzzNetwork
  16. BzzChannel
  17. RANGER
  18. OZLINK
  19. TESTPOINT
  20. VIP RELATIONSHIP MANAGER
  21. VIP RELATIONSHIP MANAGER
  22. OZEXE
  23. STAYS & DAYS
  24. POWERSKILLS COMPETENCY MODEL
  25. FIVE SIGMA
  26. MATRIX
  27. POWERSKILLS COMPETENCY MODEL
  28. VECTOR
  29. POWERMAPPING
  30. ARCHER RELATIONSHIP INDEX
  31. RETAILNET
  32. NEXUS
  33. VISIT VALUE

Note that all trademark applications are public records, so none of this information is confidential. Also, since patent and trademark law is federal law, Clock Tower Law Group’s clients can be (and are) located anywhere in the country or the world.

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